Seismic University

Seismic

University

Seismic
University



About

About

Seismic University is an online platform that’s an interactive eLearning and video resource for Seismic users to optimize their use of Seismic and drive an even greater return on investment in their sales enablement programs.

Seismic University is an online platform that’s an interactive eLearning and video resource for Seismic users to optimize their use of Seismic and drive an even greater return on investment in their sales enablement programs.

Deliverables

Web Design

Brand Assets

Design System

How it started

How it started

In 2019, our team joined Seismic to lead the vision for the launch of Seismic University.

In 2019, our team joined Seismic to lead the vision for the launch of Seismic University.



Observing the competitive landscape

Observing the competitive landscape

Through our analysis of competitor education platforms, we identified that many were outdated and offered poor user experiences. Armed with a deeper understanding of the competitive landscape, we recognized an opportunity to differentiate Seismic University through superior visual design and user experience. Our focus was on delivering content that was fresh and easily digestible for our audience.

Through our analysis of competitor education platforms, we identified that many were outdated and offered poor user experiences. Armed with a deeper understanding of the competitive landscape, we recognized an opportunity to differentiate Seismic University through superior visual design and user experience. Our focus was on delivering content that was fresh and easily digestible for our audience.



Process

Process

To ensure we were on the right track, we began by creating prototypes that included actual content and design elements. This enabled our in-house sales, product, and customer success teams to interact with the platform, understand its scope, and provide valuable feedback. We also expanded our research beyond direct competitors, exploring non-competitor educational platforms for additional inspiration.


Throughout the project's development, we established a preferred design and user experience that we wanted to highlight. However, a significant challenge arose due to the limitations imposed by the Learning Management System (LMS). To address these constraints, we collaborated closely with our developer in real time, working together to resolve challenges and ensure our vision was effectively realized.

This collaborative effort culminated in the successful launch of Seismic University, positioning it as a leading resource in the sales enablement space and setting a new standard for user-friendly educational platforms.

To ensure we were on the right track, we began by creating prototypes that included actual content and design elements. This enabled our in-house sales, product, and customer success teams to interact with the platform, understand its scope, and provide valuable feedback. We also expanded our research beyond direct competitors, exploring non-competitor educational platforms for additional inspiration.


Throughout the project's development, we established a preferred design and user experience that we wanted to highlight. However, a significant challenge arose due to the limitations imposed by the Learning Management System (LMS). To address these constraints, we collaborated closely with our developer in real time, working together to resolve challenges and ensure our vision was effectively realized.

This collaborative effort culminated in the successful launch of Seismic University, positioning it as a leading resource in the sales enablement space and setting a new standard for user-friendly educational platforms.



Results

Results

We created the brand elements and design system, launching the first Seismic University platform in five months. Within one year, we had:

  • 300 Seismic Certified customers

  • 9,675 course completions

  • 4,349 total learns

We created the brand elements and design system, launching the first Seismic University platform in five months. Within one year, we had:

  • 300 Seismic Certified customers

  • 9,675 course completions

  • 4,349 total learns





Results

We created the brand elements and design system, launching the first Seismic University platform in five months. Within one year, we had:


  • 300 Seismic Certified customers

  • 9,675 course completions

  • 4,349 total learns

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© 2024

Get in touch

Get in touch

© 2024